Take Greenwash to the Cleaners is an interactive watchdog campaign to explain, expose and erase greenwash in labeling, advertising and public relations. The campaign features the annual Don't Be Fooled report profiling America's ten worst greenwashers and the Cleaning Crew, a team of volunteers who identify cases of greenwash and post them to our website for the world to see. For a primer in spotting and stopping greenwash, enroll in Greenwash 101.

We relaunched in late 2011. Our next Don't Be Fooled report will be out in April 2012. Join our email list to be kept in the loop! Read on for our archived reports.

The Cleaning Crew is a watchdog team of volunteers who identify cases of greenwash and help post them to our website. The next time you spot greenwash in marketing or public relations, contact us at to tell us what you spotted and where you spotted it. Be sure to give your own opinion on the case of greenwash you spotted! You'll let other consumers know which products and companies are out to fool them, and show companies that you see through their greenwash.